| | 9 OCTOBER - 2022Suppose Neurorights is trying to define a framework for international legal human rights aimed to protect the brain. Then we as technologists need to guarantee that system design considers Neurorights as part of the basic code principle when this software is being created.The concept of neurotechnology is not new, and it goes back to the fundamental idea of recording information from our brain activity. Now, if these records of information can be altered by external influences that are such as neuromarketing power forces of influence that can alter society, these elements should be governed and framed in such a way that it protects the five Neurorights. It is my point of view that Neurorights are directly associated with some of the existing fundamental narrow AI problems we face today. These models are biased. The questions we ask ourselves are how we can create AI models that are neutral in the position from the start.AI models today are narrow enough that they ignore fundamental Neurorights, and this is because there is an emptiness of consciousness behind those models; however, the ongoing technological pressure corporations face today to have systems with an ability to frame and reframe has expanded to a list of mental influence that can in return affect our neurological state of mind. We need to accept there is a new frontier, and that to provide precise definitions with scopes and strengths of existing rights and context and detailed policies with comprehensive proposals for a large variety of competing interests in a large diversity of the domains. To protect our human rights, enterprises should look, instead of waiting for initiatives such as the NRI to take action, look inside and establish centers of excellence to create neuro-technology centers of advocacy to work at the grassroots of policy levels and promote ethical software development with the consciousness of defending Neurorights. The call to action is for us as technologists to interpret these Neurorights and debate at the same time with the progress of new technological advancements of future virtual worlds such as gaming and metaverse that have a higher level of influence on our human brain and design to teach and filter the levels of ethical information we should present to the humans living inside the digital world. We are just in time to tackle the harsh truths of our digital transformation and digital personas and design to safeguard technologies that could alter people's thoughts by using algorithms that could impact our patterns, consumptions and preferences. In every good human intention, there is always an opposite; just like Neurosciences are doing good for humanity in cases that treat auditory nerves like cochlear implants to do brain stimulation, it is hoped that new future technologies can help with other diseases. It will be a great asset to humanity if we can control this perfect storm of technologies and prepare those that are least prepared by including design principles in code that I call Neuro By Design. It is my point of view that Neurorights are directly associated with some of the existing fundamental narrow AI problems we face today
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